My name is Gordon Meyer.  I’m the creator and host of StoryMakers Studio, a monthly series presented at Mann Theatres’ Grauman’s Chinese Theatres Complex where some of Hollywood’s most successful and celebrated actors, writers, directors and producers talk about the movies they’re best known for – live and unscripted.   

When we started working with STIYL, StoryMakers Studio was a live, local show that could only be seen by a few hundred movie lovers at any one time. Now, thanks to STIYL, StoryMakers Studio can be seen on four different continents spanning the globe through an extensive network of international presentation partners. 

To be successful a business has to have three key components – a strong product or service that people want, strong marketing so the right people know about those products and services and finally a system of sales and distribution.  You can have the best product in the world, but if you don’t have effective marketing, sales and distribution resources, you’re severely limiting your success. 

Before The StoryMakers Studio, I created and produced a very popular show here in Hollywood that also presented prominent filmmakers talking about the movies they were best known for.  Unfortunately, in spite of enthusiastic support from top people in the motion picture industry, only one out of the nearly 100 live events we produced over a 4 year period was ever seen outside our host venue.  

It was clear to me that I needed help in turning what I knew was a winning concept into a viable business.  That’s where Ronn Campbell and the STIYL Agency came in.  It helped, of course, that Ronn and I have been good friends for almost 20 years.  Through that friendship, I knew first hand about Ronn’s loyalty and commitment to excellence. 

Ronn and I took the original concept behind The StoryMakers Studio and made it much bigger than I first envisioned it. In fact, Ronn opened my eyes to possibilities for our show that I had never even thought of, yet made perfect sense to me.  Then he put STIYL’s considerable resources to work on turning those concepts into reality. 

Ronn recruited a team of incredibly talented and dedicated professionals from all over the world to help us build The StoryMakers Studio into what it is today.  Here are just some of the things this wonderful team has done to truly power The StoryMakers Studio: 

	The STIYL team designed and built this site from the ground up.
	Created a backend infrastructure that lets us track the people who’ve expressed interest in our shows and programs.
	Classifies tens of thousands of members by location
	Designs and builds event-specific pages for people to sign up for our events
	Effectively markets our events through personal relationships with over 50 local organizations generating exposure to over 70,000 dedicated movie lovers
	Sends targeted email promotions based on recorded genre preferences
	Created and operates a large and growing membership program in support of The StoryMakers Studio
	STIYL’s in-house publicity team generates international media exposure for our events
	Distributing StoryMakers Studio content worldwide and in several media
	Promotes the StoryMakers Studio brand through strategic alliances with compatible companies and organizations worldwide and through the trackable, viral distribution of show highlights
	Develops sponsorship relationships

These are only the tip of the iceberg in terms what Ronn and the STIYL team have done and continue to do to build The StoryMakers Studio.  They truly “power” our growth. 

I am proud to be associated with STIYL.  And you will be too.
 

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